
Whats makes communication effective?
In a world full of distractions, effective messaging has to make the audience stop, think and take a course of action. In a fraction of a second, it should clearly communicate a message, concept or idea to an audience who may not know you, your product or service.
Effective communication relies on multiple factors:
- Value
- Relevance
- Credibility
- Uniqueness
- Interactive open dialogue between consumer and brand
At BlankMinds Creative Studio, we believe in creating simple, targeted and relevant messages that are both powerful and create response. We begin by understanding your brand until it becomes second nature to us. This helps us to create a strategic road-map detailing the goals and objectives. In other words, we become an extension of our client's marketing team, augmenting their strengths with ours.
We understand that effective brand messaging demands a hybrid approach. More and more businesses are starting to realize the importance of having a social media presence or online video communications and product demonstrations. We help educate our clients in this cross-media marketing that is continuously evolving each passing year. The result is better brand positioning, increased brand value and consumer loyalty.
It's easy to see why you should work with a team that has more than 14+ years of experience in corporate marketing, brand consultation and video production. And can deliver exceptional results through actionable strategies that resonate with your audience whether it be employees, customers or shareholders.
Adeel Zubair
Creative Director
Combining his 12+ years of brand, print and web design experience, Adeel’s creative and technical talents are the driving force behind the successful execution of client projects. Having worked in both design firms and corporate environments, Adeel is acutely aware of client needs. Along with a background in programming, his problem solving skills translate to on-time delivery and long term satisfaction. His proficiencies span a wide spectrum, with particular specialization in branding, overall creative concept development, motion design, user experience and interface design. His love for typography is apparent in his work. Previous clients include Toshiba, Hitachi, Sealy, Serta, Sears Canada, Pentax and Canon and Colliers International.
Raheel Zubair
3D Modeler/Character Concept Artist/Illustrator
An award winning 3D modeler with a programming background. A true engineer, Raheel’s humble beginnings started with illustration, which led him to discover the world of 3D. Raheel is quite versatile in his role at BlankMinds Creative Studio. His software mastery in 3D Studio Max rivals some of the best artists in Canada and the US. In addition, his go-forward attitude and confidence is the perfect complement to any project.
Ali Zubair
CGFX Specialist
An up and coming talented artist who is well experienced in digital effects and animation with almost 5 years of work to his credit. Ali’s ability to focus on the task at hand and a passion to learn something new with each day has yielded incredible results over the years.